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Friday August 9, 2024 3:00pm - 5:00pm IST
Authors - Vinay S, Navaneeth R S, Nair Rohit Muralidharan
Abstract - This study investigates the dynamic landscape of artificial intelligence (AI) applications in the apparel industry using the comprehensive Theory-Context-Characteristics-Methodology (TCCM) framework. Motivated by the increasing adoption of AI technologies in apparel manufacturing and retailing, we aim to provide a structured analysis of relevant literature. The background of the research stems from the growing importance of AI in enhancing efficiency and decision-making processes within the apparel sector. We contextualize our study within the broader framework of AI adoption trends in the industry. Employing the TCCM framework offers a systematic approach to exploring AI applications, guiding our selection of dimensions for analysis. These dimensions include manufacturing processes, production planning and control, retailing, supply chain management, and customer behaviour modelling.
Paper Presenter
Friday August 9, 2024 3:00pm - 5:00pm IST
Virtual Room A Goa, India

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