9th International Conference on ICT for Sustainable Development

Authors - Anaswara Murali, Ananthakrishnan P, NRM Shaliq, Dhanya M
Abstract - The prices of fossil fuels used in vehicles are increasing day by day along with that there is a growing concern towards environment safety. People have started looking for more sustainable options. This research was intended to find out the view of customers of hybrid cars in India. Techniques like reviewing previous literature and using machine learning algorithms to do the analysis of online reviews of hybrid vehicles were done. Environmental safety, cost effectiveness, and societal views were the influencing factors for them to purchase hybrid cars. In spite of all these, the consumers of hybrid vehicles in India care mostly about the amount they spend, the quality, and the performance of these vehicles. The availability of charging places was also a concern. Two thousand online reviews Indian hybrid car user reviews were taken and most of them were positive suggesting a positive sentiment towards hybrid cars. With the sentimental analysis and word cloud analysis, consumer perception could be found out and they include quality, efficiency, safety, and comfort. This information can be useful for companies as well as other stakeholders in making consumers purchase hybrid cars in India and adopt them better.